Abstract

The healthcare landscape is evolving at unprecedented speed – shaped by breakthroughs in science, new models of care, and increasing demands for affordability, equity, and transparency. At the same time, policymakers and payers face mounting pressure to make evidence-based decisions that balance innovation with sustainable access. The healthcare ecosystem, real-world data, health economic models, and clinical outcomes assessments continuously demonstrate their ability to generate high-quality evidence and guide these decisions. Health economics and outcomes research (HEOR) stands at the forefront, providing rigorous data, frameworks, and insights needed to demonstrate value, guide resource allocation, and shape policies that matter. 

ISPOR 2026 will highlight the transformative role of HEOR in advancing patient-centered care, strengthening global health systems, and addressing pressing challenges such as affordability, technology adoption, and health disparities. Through cutting-edge research, multidisciplinary dialogue, and real-world case studies, the conference will underscore the critical role of evidence in guiding policy while strengthening global collaboration to ensure innovations deliver value and are accessible to all patients and stakeholders worldwide.